Thursday, May 31, 2012

Sixteen Ounces of Bull

I wasn't going to write about this, until I saw this sentence on New York Times' article about Bloomberg's plan regarding the sale of sugary drinks:
The ban would not apply to drinks with fewer than 25 calories per 8-ounce serving, like zero-calorie Vitamin Waters and unsweetened iced teas, as well as diet sodas.
And this one:
The measure would not apply to diet sodas, fruit juices, dairy-based drinks like milkshakes, or alcoholic beverages; it would not extend to beverages sold in grocery or convenience stores.
You cannot tell me that this ban would be for the purpose of "fighting" the obesity problem if you consider milkshakes and diet sodas exempt. Which is really baffling to me.  Furthermore, and most importantly, it's naive to believe that the size of a soda one drinks while watching a movie is one of the top causes of the problem.  This ban is phony busy work on Bloomberg's part.  He's an employee in the office moving paper work around to look like he's doing his job in shrinking the nation's waistline.  How cute.

The size prohibition is not a solution.  Obese people are not going to drop weight because their soda was smaller when they went to see Avengers.  (Hello, refills?)  They're going to drop the weight if and when they are ready to do what it takes.  No amount of portion control is going to change that.  This is just going to incite misguided resentment toward those of us that want to see real change happen in our food industry.  Once consumers are no longer given a choice other than what the government has mandated then it just lures them away from bigger issue: the food industry doesn't give a crap about our country's health, and will continue to lobby to keep it the way it is for as long as they can.

Right now, a lot of people see Government and Food Industry as the same entity.  The only way that is going to change is if we are allowed by the former to expose the latter without mucking it up with ridiculous bans such as this.  Wake up people!

No comments:

Post a Comment

Post a Comment